On Feb. 28, Collier County Commissioner Chris Hall fired Joe Trachtenberg, the volunteer chairman of the countyâs Affordable Housing Advisory Committee, for being âmore focused on getting in the mediaâ and âpandering to the crisisâ than on âbringing us dealsâ and solutions. Since then, the firing has brought even more attention to the countyâs lack of affordable housing and launched a backlash of its own.
In this post, Iâll review what was said at the Board of County Commissionersâ (BCC) meeting on Feb. 28 and developments since. My intent is to provide you with more information than you may already have about a recent action by the post-2022-election Board of County Commissioners to address what many agree is an affordable workforce housing problem. Hopefully with âboth sides of the story,â youâll be better able to decide: was the firing of Joe Trachtenberg justified? or was it shooting the messenger?
The Motion
Chris Hall was the first commissioner to offer âStaff & Commission General Communicationsâ at the end of a more than seven-hour BCC meeting on Feb. 28. (Watch the 9-minute discussion and vote here beginning at 6:00.)
Hall began by saying that he attended his first meeting as the BCCâs representative on the countyâs 11-volunteer-member Affordable Housing Advisory Committee (AHAC) on Dec. 20 and that for the last two years, he had âcampaigned hard on workforce housing.â He said that he was âclear on day one that I didn’t want to hang around and just talk about things. I wanted to get things done.â
He then began to speak about Joe Trachtenberg, but without mentioning him by name. He said that in the time Trachtenberg had been chair, âheâs brought forth two things. One was the landlord thing,â i.e. the 60-day notice requirement of rent hikes of more than 5%, which the BCC had narrowly approved in October and voted to repeal in January after the election. The other was âfour initiatives that got postponedâ several times and are now scheduled to be taken up on Mar. 28. âThose are the only two things that he’s done.â
Meanwhile, he continued, âIâve seen 12 different articles or interviews in the media, and every one of them are pandering to the crisis. You know, it was a problem, then it’s a crisis, then it’s overwhelming. It keeps getting worse and it keeps getting worse. And so it’s obvious that he’s good at building the problem, but he’s not in bringing forth anything solution-wise.â
âWe need someone leading that group that’s not more focused on getting in the media and building the problem. We need someone that’s results-oriented,â he concluded.
Then made a motion to âremove the current chairmanâ and âfind someone else on that committee to fill the seat.â
Commission Chair Rick LoCastro, who preceded Hall as the BCC representative on the Committee, then spoke. He said that while âwe did make quite a bit of progress,â he had been frustrated because the committee wanted the BCC to hold a workshop before it had developed a plan and the county manager âsays theyâre ready for prime-time.â
The Second
In seconding the motion, Commissioner Burt Saunders said to Hall, âI hate to see somebody removed from a committee that’s been a volunteer, but you’re the guy that now is focusing on it, and I’m going to follow your recommendation.â
The Discussion
Commissioner Bill McDaniel asked Hall if he had informed Trachtenberg of his decision before raising it at the meeting. No, Hall said, stating that Trachtenberg had been spoken with previously by LoCastro ânumerous times about itâ.
Next, LoCastro said that while writing letters to the editor is âanyoneâs right,â he was âdisappointedâ that what was said in them wasnât instead discussed in a meeting with the county manager.
Hall then said that âthe mantra of his [Trachtenbergâs] articles is that we don’t care⊠but thereâs not one of us up here that doesnât care deeply about this issue.â
âIâve always said it’s a private sector solution,â Hall continued. âWe can get out of the way, but bring us deals. Let us look at some things where we can make some decisions, whether positive or whether negative.
âBut it seems to be like we don’t care. âOther counties in the state have all got this handled,â theyâre saying. âCollier County’s lagging behind because we donât care.â I donât want to deal with that,â he concluded.
The Vote
After comments by Hall, LoCastro, Saunders, and McDaniel, commissioners voted unanimously in favor of Hallâs motion to remove Trachtenberg from the AHAC and replace him as chair.
At the Naples City Council
When addressing the Naples City Council at its Mar. 1 meeting, Commissioner Dan Kowal was asked when the BCC would take up the AHAC recommendations. (Watch his 5-minute response during his monthly update as the commissioner whose district includes the City here beginning at 54:00.)
In response, Kowal gave his take on the prior dayâs BCC meeting.
âThe first time I heard about itâ (i.e. the 2017 Urban Land Institute (ULI) Study from which AHACâs four recommendations were derived) was at âthe forum that about 400 people came to at the church on Seagate,â he said. He was referring to the Jan. 11, 2023, Workforce Housing Forum presented by Greater Naples Leadership and the Naples United Church of Christ Justice Committee. (Forum recording here; read about it here.)
Kowal said he âwent back to staffâ and asked, âWhereâs this study? Where are these things that were given to us?â
Kowal said he was told that âwhoever did the study was not familiar with a lot of the state statutesâ and that âabout 90%â of the ULI recommendations could not be done in Collier Countyâ without violating state law.
âSo the study was never really looked at realistically,â he said. âBut I think this individual [i.e. Trachtenberg] keeps touting that we have it on our desk and we’re not doing anything with it, and that’s not true.â
Then like Hall, he characterized Trachtenberg as âenjoying being the limelight, or in the newspapers, or just talking about it.â And he said that by a unanimous vote, the BCC voted âto remove him and put on somebody whoâs willing to bring us ideas and not talk about it to other people.â
Who is Joe Trachtenberg?
Joe Trachtenberg spent most of his career with Victaulic, a privately-held global manufacturing company based in Easton, PA, which he joined in 1974 as controller and from which he retired in 2004 as CEO and chairman. He continues to serve on its board and chairs the audit committee.
Trachtenberg became a volunteer with St. Matthews House in 2010 and served for eleven years on its board, six as chairman. In that capacity, he was intimately focused on the lack of workforce housing in our community, which in 2021, led him to apply for a seat on the AHAC.
Before retiring and moving to Naples in 2003, Trachtenberg served on New Jersey school boards as a member and president, and on the boards of a hospital, a nonprofit theater, a health foundation, and an industrial development, among others. He has an accounting degree from Long Island University and completed an executive education program at Columbia University.
He was honored with the Greater Naples Leadershipâs 2023 Distinguished Leadership Award earlier this month. (announcement here)
In email replies received by several community members as recently as Feb. 25 and shared with me, LoCastro described Trachtenberg as âa community leader & friendâŠ. He has our strategy headed in a positive and aggressive direction⊠and is working closely with all County leadership and CommissionersâŠ.
âI work closely with Mr. Trachtenberg as well as my four fellow Commissioners — together, we are doing everything possible to come up with designated land locations, projects, incentives, etc⊠so we can see these long-required housing options turn into reality⊠rather than what they have been in the past — mere âdiscussion itemsâ with the can kicked down the road. Unfortunately, we have many citizens who act supportive of affordable housing projects — but are quick to remind us ânot in their backyard.â We are working hard to find balance and cohesion to address long-overdue required solutions to retain our workforce here in Collier County with affordable options.â
Media Coverage
Media coverage since the Feb. 28 meeting shed additional light on Hallâs motive, provided Trachtenbergâs side of the story, and sought the reaction to the firing by several Collier County nonprofit community leaders.
Hallâs Motive
Hall phoned Trachtenberg after the Feb. 28 meeting to tell him he had been removed from the AHAC by unanimous vote of the commissioners but that it wasnât personal, according to Michael Braun at WGCU Public Media. “They decided a change was needed.â
But responding to a request for comment from WGCU on the removal of Trachtenberg, Hall said his decision to replace him was made after a letter to the editor he wrote on Feb. 15 â suggesting the firing was personal after all. (Read the Feb. 15 letter here.)
Hall also gave the Feb. 15 letter as the reason for the firing to Liz Freeman at the Naples Daily News. He told her it âcontained the same âpessimistic rhetoricâ even after he was cautioned several times earlier to present solutions instead.â
Trachtenbergâs Story
âFinally, I realized weâve waited 13 months, and we havenât been listened to,â Trachtenberg said. So on Feb. 27, âI wrote to them and very politely said, âI implore you, respectfully: Put us on the March 14 agenda. Letâs work together. And letâs bring workforce housing to Collier County.ââ
The following day, he was fired.
âIt was totally unexpected,â he said. “My letter obviously struck a nerve. The solution our commissioners found, in response to my pleas to finally give this important issue a hearing, was to get rid of me. Even unpaid volunteers should be allowed to express their opinions, without consequences.”
Regarding the charge that he has only brought two items to the BCC, Trachtenberg said that over his time as chair, he has publicly asked commissioners to consider AHACâs recommendations on zoning regulations, impact fees (waiving and deferring), linkage fees, additional height and density, allocating ad valorum tax funds to affordable housing, establishing rules for the $20 million sales tax surtax fund, and ADUs (accessory dwelling units).â
And while âItâs true I have spoken to many groups and written several articles, …. My goal has been to gain support for workforce housing in Collier County. This is in response to a comment I have heard countless times from the commissioners â âWe only hear from people opposed to these projects. Never from folks who want them’. I took it upon myself to change this view; to make our residents understand the extent to which we need our essential workers, and the cost to us of losing them.”
- Collier County official Joe Trachtenberg abruptly ousted by commissioners, WINK News, 3/2/23
- Chair of Collier housing advisory group removed after publicly citing inaction by county commissioners, WGCU Public Media, 3/2/23
In addition, Trachtenberg suggested in an email to Kowal, copying the Naples mayor and city council members and shared with me, that âyou actually need to read all 49 pages of the ULI report, which was presented to our BCC in early 2017.
âThe Urban Land Institute is the most respected land use organization in our country,â he continued. âYour dismissal of their findings and incorrect labeling of them (â90% inapplicable due to Florida law) is simply not correct. Most of their findings remain appropriate today.â
Community Reaction
Elizabeth Radi, leader of the Collier County Tenants Union: âI think Trachtenberg was a big component in getting people to understand the need for workforce housing, to push out the not in my backyard-ism that was going on in the lack of understanding of the need of affordable housing. And thatâs where he brought so many people together.â
- Collier County removes affordable housing leader from board position, Gulfshore Business, 3/10/23
Lisa Lefkow, Habitat for Humanity of Collier County CEO: âHe has focused his activity on educating and engaging the larger public on this critical issue and providing a call to action that makes clear that we ALL have a role to play in solving the problem. While it is going to take many players to solve the affordable housing crisis in Collier County, we must welcome the voices of advocates like Joe Trachtenberg âŠ.â
- Housing affordability important to everyone, The News-Press, 3/19/23
Former Commissioner Penny Taylor: The BCCâs ouster of a volunteer âwill have a chilling effectâ on citizensâ willingness to volunteer to serve on advisory boards.
Michael Overway, executive director of the Hunger and Homeless Coalition of Collier County: Trachtenberg listened to concerns about the housing problems for the homeless and that has not been the case when the same issues are brought to the commission.
- Chairman of Collier affordable housing committee removed; is there fallout?, Naples Daily News, 3/3/23
You Decide
âThereâs not one of us up here that doesnât care deeply about this issue,â said Hall. But this needs âa private sector solution. Bring us some deals.â
LoCastro says, âDonât ask for a workshop until you have a plan and the county manager says youâre good to go.â
And âstop talking to the media about the problem.â
Trachtenberg says four recommendations were put forth more than 13 months ago, and discussion of them has been deferred four times.
He was encouraged to organize public support in favor of addressing the problem to offset the voices of those who say ânot in my backyardâ or who do not even acknowledge that a problem exists.
- Evidence of affordable housing crisis hard to find in Naples region, Naples Daily News, 2/20/19
And while the newly-elected commissioners may be unaware of the ULI study and the countyâs history of âkicking [the problem] down the road,â many (like Trachtenberg) have been watching it get worse for years and are frustrated.
- Study urges Collier County to act soon to create more affordable housing, Naples Daily News, 2/4/17
- Collier commissioners to decide fate of key affordable housing proposals, Naples Daily News, 4/9/18
So you decide. Was the BCC right to fire Trachtenberg? Or were they shooting the messenger? And who owns the problem now?